Trust and Privacy Best-Practice Diagnostic Tool

This tool is designed to help you benchmark your company’s performance in the area of consumer trust and data privacy. It is based on a multiyear study of companies’ best practices, as well as a consumer survey that included the US and five European countries and a company survey that spanned the globe. These BCG articles find that companies with robust data stewardship practices will not only mitigate the substantial risks of data misuse but also stand to gain a sustained competitive advantage.